Soft clothes for hard days. Wear the work. Fund the care.
Print-on-demand, made when you order it. Bella+Canvas tee. Independent Trading Co. heavyweights for the crew and hood.
Solay funds FlowArt Therapy, a sex-positive, identity-affirming clinical practice based in Washington State, also licensed in MD, VA, and DC.
15% of profit on every order is calculated monthly and wired to FlowArt. The money expands their intern program and sliding-scale services, so more people can afford to start, and keep going.
Solay is the brand. FlowArt is the partner. We are not selling therapy. We are selling clothes that pay for it.
An annual transparency report publishes the exact numbers each year.
Founder, wearing the crewneck he wished existed in 2021.
Solay started with a year that didn’t go to plan, a therapist who actually helped, and a closet full of clothes that no longer fit the days.
The name comes from so lay. Lay it down. Lay yourself down. The shirt does not fix anything. It is a small, soft thing to put on when the day is not going to fix itself either.
FlowArt Therapy is the practice that did the work. Funding their intern program means more people get to start without a five-figure waiting room. That is the entire point.
If you are reading this and the days are heavy, I hope one of these pieces ends up in your rotation. And I hope you start with the rest of it too.
Here is the actual paperwork. GAD. Social anxiety. A severe episode of recurrent major depressive disorder. Partial hospitalization, July 2021.
The reason Solay exists is the reason that piece of paper exists. Soft clothes for hard days, because the hard days were real, and the help that worked was real, and most people cannot afford the help that worked.
15% of profit funds FlowArt Therapy’s intern program so somebody else gets to start.
What we made, what we sent, what FlowArt did with it. That is the whole list.